Scott Lum, content and social media marketing expert

” data-medium-file=”https://i1.wp.com/www.prmeetsmarketing.com/wp-content/uploads/2016/05/scottlum.png?fit=300%2C169″ data-large-file=”https://i1.wp.com/www.prmeetsmarketing.com/wp-content/uploads/2016/05/scottlum.png?fit=800%2C450″/>

Content Marketing PRMM Interview Social media

PRMM Interview 21 with Scott Lum on content and social media marketing

May 26, 2022May 26, 2022 Cece content marketing, customer-centric organizations, Microsoft, PR Meets Marketing, PRMM Interview, Scott Lum, Social media

This week, I had the opportunity to interview content and social media expert Scott Lum for PRMM Interview #21. We chatted

Read more

Content Marketing Marketing PRMM Interview

PRMM Interview 20 with Tom Pick on Digital Marketing

April 4, 2022May 5, 2022 Cece b2b marketing, buyer persona, Cece Salomon-Lee, content marketing, digital marketing, marketing, PR Meets Marketing, PRMM Interview, Tom Pick, trends in digital marketing

This week, I had the opportunity to interview digital marketing expert Tom Pick for PRMM Interview #20. We chatted about

Read more

Content Marketing Marketing Product Marketing Social media

Understanding the Buyers Journey

February 22, 2022February 28, 2022 Cece buyer journey, buying cycle, content marketing, ebook, LinkedIn, marketing, marketing strategy, product marketing

Image Credit: Joe the Goat Farmer via flickr In marketing, and product marketing specifically, the main goal is to understand

Read more

By Will Lion via flickr

” data-medium-file=”https://i2.wp.com/www.prmeetsmarketing.com/wp-content/uploads/2016/02/skill.jpg?fit=300%2C201″ data-large-file=”https://i2.wp.com/www.prmeetsmarketing.com/wp-content/uploads/2016/02/skill.jpg?fit=700%2C470″/>

Content Marketing Marketing Social media Video Marketing

Top 5 Marketing Skills

February 8, 2023February 7, 2023 Cece content marketing, digital marketing, marketing skills, public relations, Social media, video marketing

Photo credit: by Will Lion via flickr: http://bit.ly/23RCVAD One post that continues to get views is from 2012 about about the top

Read more

Dennis Hill - sky 3

Content Marketing Marketing

The Content Quest – 20 Questions for Content Marketing

January 17, 2023January 23, 2023 Cece b2b buyer, buying cycle, CEB Leadership Council, content marketer, content marketing, Greg Verdino, marketing

The top 20 questions for content marketers to consider because who will ultimately discover your company and products relies on how and where your content is distributed online.

Read more

Content Marketing Marketing Video Marketing

What three mistakes are you making with video marketing?

November 30, 2022November 29, 2022 Cece content marketing, Forrester Research, Smart Insights, video marketing, video stats

I recently read a video marketing report by Forrester, Branded Video Marketing Success Starts With Customer-Centric Distribution (Samantha Merlivat, October

Read more

Content Marketing Marketing Video Marketing

5 Easy Ways to Get Started with Video Marketing

October 26, 2022October 25, 2022 Cece Bethany Fagan, content marketing, iq media, Jolene Jang, marketing, Scott Lum, video marketing

In my previous post highlighting recent video stats, I noticed three key challenges marketers are having with video: allocating enough

Read more

← Previous