PR Meets Marketing

Five Tips for Making Your Events More Mobile

by csaila via flickr

In lieu of a PRMM Interview this week, I’m sharing these top five ways to make your events more mobile.


MEETINGS:review: Forget about Facebook: Social-mobile convergence will have a wide-ranging impact on the meetings marketplace – An overview of a recent PhoCusWright report regarding the convergence of social media and mobile technologies and their impact on meetings.

Virtual Events Hubs, Moving Mobile to the Center of the Virtual Event Experience – Ike Singh takes a look at the mobile phenomenon and how this will change the virtual and hybrid event experience. This includes access from any device, not just browsers; enhanced hybrid experiences; and local customization.

Midcourse Corrections, A Step by Step Process to Use Text To Screen During Events – Jeff Hurt discusses his experience using text messages during a live presentation.

Influential Marketing Blog, A Guide to Geolocation & Geosocial Marketing in 2011 –  This post highlights key uses for geolocation and geosocial applications. There is a point about using this for live events.

TSNN, RFID Means “Revenue From Innovative Device” for Conference Industry – TSNN  looks at how RFID (radio frequency identification) technology can be used to track people or objects at an event.

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