Business Cards Do Not Equal Permission
by RambergMediaImages via Flickr I subscribe to quite a few enewsletters and RSS feeds, so it’s always surprising to receive
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Selling Social Media to Your Organization
In the PR Group on LinkedIn (must be a member to view the discussion), some asked, “How do you justify
Read moreFive Tips for Launching a Memorable Start-Up Company
So you’re launching your company in a few weeks. You’re focused on getting the product to work. If you’re one
Read moreSocial Media for Health Care Professionals
Social media has become increasingly popular for business-to-business and business-to-consumer marketing. I recently did some research on social media by
Read moreTop Five Social Media Mistakes
Over the past few years, it’s struck me how often people ask me the best way to participate on social
Read morePRMM Interview #18: Heidi Cohen of Actionable Marketing
Heidi Cohen, president of Riverside Marketing Strategies, has 20+ years experience in direct and digital marketing across diverse product categories encompassing soft goods
Read moreBuild Your Business with an “Army of Entrepreneurs™”
I’m a strong believer that a great company is one that empowers its employees. I’m happy to present a byline
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