competitive analysis

Stand Out From the Crowd by Steven Depolo via Flickr

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Marketing Product Marketing

7 Tips for Competitive Analysis

March 28, 2022March 27, 2022 Cece competitive analysis, competitive intelligence, Glassdoor, Google patent search, marketing, product marketing

Image credit: by Steven Depolo via flickr. As marketers, part of our role is maintaining insights on key competitors and

About

Cece Salomon-Lee is director of product marketing for Lanyon Solutions, Inc. and author of PR Meets Marketing, which highlights her thoughts on how to attract and delight customers through content, video and social media marketing. The blog has been ranked on several prominent PR lists.

Learn more about Cece.