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Scott Lum

Scott Lum, content and social media marketing expert

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Content Marketing PRMM Interview Social media

PRMM Interview 21 with Scott Lum on content and social media marketing

May 26, 2022May 26, 2022 Cece content marketing, customer-centric organizations, Microsoft, PR Meets Marketing, PRMM Interview, Scott Lum, Social media

This week, I had the opportunity to interview content and social media expert Scott Lum for PRMM Interview #21. We chatted

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Content Marketing Marketing Video Marketing

5 Easy Ways to Get Started with Video Marketing

October 26, 2022October 25, 2022 Cece Bethany Fagan, content marketing, iq media, Jolene Jang, marketing, Scott Lum, video marketing

In my previous post highlighting recent video stats, I noticed three key challenges marketers are having with video: allocating enough

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About

Cece Salomon-Lee is director of product marketing for Lanyon Solutions, Inc. and author of PR Meets Marketing, which highlights her thoughts on how to attract and delight customers through content, video and social media marketing. The blog has been ranked on several prominent PR lists.

Learn more about Cece.

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Recent Posts

PRMM Interview #22 with Meredith Moore on Creative Project Management
PRMM Interview 21 with Scott Lum on content and social media marketing
PRMM Interview 20 with Tom Pick on Digital Marketing

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