Tips and Strategies for Marketing Your Virtual Event Roundtable
On Thursday, March 31, 2022 at 1 pm PT, I am moderating a Focus roundtable discussion on how marketers can
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Help Amy and Andrew Win a Nissan Leaf
My husband and I are huge electric car enthusiasts, but not as much as our friends Amy and Andrew. I
Read moreBeware of “Speeds and Feeds” PR
When kick-starting a PR program, the main challenge is creating awareness about the company, executives and products/services within the industry and
Read moreSocial Media Strategy 101: Which Persona Helps Tell Your Story?
You’ve decided that you want to engage in social media. You have the resources, you have executive support, and you
Read moreSocial Media Marketing Strategy 101: Definitions
I had an interesting conversation with someone a few weeks ago about the definition of social media and social media
Read moreSocial Marketing Strategy 101: Are you ready?
Previously, I highlighted how I used social media. After reading recent posts by Dave Fleet and Social Media Explorer regarding
Read morePRMM Interview #3: Jason Falls Discusses Social Media and Communications
A couple of weeks ago, I met up with Jason Falls of Doe Anderson and Social Media Explorer. After a
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