content marketing | | PR Meets Marketing

The 5 W’s of Content Marketing

February 19, 2022September 29, 2022 Cece content marketing, Content Marketing Insitute, MaketingProfs, marketing, public relations

According to a study by MarketingProfs and the Content Marketing Institute, nearly 93% of marketers use content marketing today. I

Marketing pr Public Relations Social media

5 Must Top Skills for Today’s Marketing Professional

April 30, 2022February 7, 2023 Cece content marketing, PPC, pr, public relations, search engine optimization, SEO, Social media

I originally started my career in public relations before moving into the marketing function. Throughout the years, there are several

Marketing PRMM Interview

PRMM Interview #18: Heidi Cohen of Actionable Marketing

April 1, 2022April 1, 2022 Cece Actionable Marketing, content marketing, Heidi Cohen, Marketing, mobile, pr, Public Relations, Social media, top trends

Heidi Cohen, president of Riverside Marketing Strategies, has 20+ years experience in direct and digital marketing across diverse product categories encompassing soft goods

Marketing PRMM Interview

PRMM Interview Episode #17: Donna Sanford and Content Marketing

March 4, 2022February 14, 2022 Cece content curation, content marketing, Donna Sanford, marketers, marketing, marketing noise, Sanford Project Partners

In this episode of PRMM Interview (http://www.prmeetsmarketing.com), Donna Sanford, president of Sanford Project Partners, discusses how marketers can leverage content

Marketing Social media

Social Media 101: Content Marketing

November 2, 2022October 30, 2022 Cece bloggers, content marketing, editorial calendar, Marketing, Social media, social media marketing, social media marketing 101, social media strategy, white paper

Most social media campaigns begin with a bang – you’re excited, have a lot of passion and are regularly posting,